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Brazilian Company Suzano Bets the Bond Market on Emission Cuts

As Brazil struggles with deforestation, one of the country’s largest paper manufacturers is pitching investors a bond that will cost the company money if it fails to meet greenhouse gas-reduction targets.

The new type of security from Suzano SA is part of an evolution in the green bond market as companies and nations look for new ways to fund themselves by tapping into rising demand for investment products that further environmental, social and governance, or ESG, objectives.

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